westridge.io
Content Starter · Content Intelligence Pilot

Stop repurposing content
by hand.

A 3-week, fixed-price pilot that builds one production-ready content workflow — either an automated repurposing engine or a performance reporting pipeline — with an AI writing layer trained on your brand voice.

3 weeks
Delivery timeline
$10,000
Fixed price
Who this is for
Marketing teams of 2–8

You have an established content program — blog posts, newsletters, LinkedIn, case studies — but you're producing everything manually. You need AI to multiply your output, not replace your voice.

B2B SaaS and professional services

You publish long-form content and need it distributed across multiple formats and channels. A repurposing workflow turns one blog post into five assets in minutes instead of half a day.

Teams drowning in reporting

Your Monday morning report takes three hours of manual data pulls and copy-paste. A reporting workflow runs automatically and lands in your inbox formatted and summarized.

One pain, not a full platform build

Content Starter is scoped to one workflow. If you have two workflows identified, that conversation starts after delivery, toward the full Content Intelligence build.

Choose your workflow

One workflow.
You pick which one.

Content Starter delivers one of two defined workflow types. The choice is made in the scoping call based on your highest-priority pain.

Content Repurposing Workflow
""We spend half our time repurposing content we've already written""
  • Source content detected via RSS, Google Drive monitor, or manual trigger
  • Claude API generates 3–5 derivative assets per source (LinkedIn post, email snippet, tweet thread, short-form summary)
  • Brand voice prompt library applied to all outputs
  • Human review gate before any publishing — no autonomous output
  • Assets routed to a staging area (Notion, Airtable, or Google Docs)
Automated Performance Reporting
""Our Monday report takes three hours""
  • Data pulled from up to 2 analytics/marketing tools (GA4, HubSpot, LinkedIn Analytics, Mailchimp, or similar)
  • Claude API generates narrative summary: what moved, what didn't, and what to watch
  • Formatted report delivered via email on a defined schedule (daily, weekly, or monthly)
  • Includes period-over-period comparison and top-line metrics section
  • Human review option available; can also run fully automated
What's included (all Content Starter engagements)

AI writing layer.
Brand voice. Human gate.

01
1 end-to-end content workflow

Built in N8N or Make. Triggers, AI steps, routing logic, and staging delivery — all in one visual workflow your team can inspect and maintain.

N8N or MakeEnd-to-end automationVisual and inspectable
02
AI writing layer via Claude API

Draft generation, repurposing, format transformation, and metadata. Prompts are engineered for consistent outputs — not open-ended generation. Every output is deterministic given the same input.

Claude APIDraft generationFormat transformationConsistent outputs
03
Brand voice prompt library (initial version)

We capture your brand voice from 3–5 content samples you provide. The resulting prompt library governs tone, vocabulary, and format across all AI outputs in this workflow. It's yours — exportable and reusable.

Voice capture from your samplesTone and vocabulary libraryExportable prompt setReusable in future workflows
04
Integration with up to 2 tools

Select from the published connector list: CMS (WordPress, Webflow, Ghost), CRM (HubSpot), analytics (GA4, Semrush), calendar (Google, Notion), newsletter (Mailchimp, ConvertKit), or social scheduling (Buffer, Hootsuite).

Up to 2 tool integrationsCMS · CRM · analytics · calendar · newsletter
05
Human review gate on every workflow

No content is published or distributed without human approval. The workflow delivers to a staging area (Notion, Airtable, Google Docs, or email) and waits for sign-off. Autonomous publishing is not included in this engagement.

Human approval requiredStaging area deliveryNo autonomous publishing
Investment

Fixed price.
One clear number.

Standard
$10,000
50% at signing · 50% on delivery
  • Full scope as described above
  • 3-week delivery
  • 3 months of support and tuning included, up to 10 hours a month
  • Client owns all IP on delivery
  • Optional from month 4: Active Optimization at $200/mo

Ready for production scale? Content Intelligence is the full build — multiple content workflows, performance reporting, and a complete brand voice library.

See Content Intelligence →
Option B · Custom scope

Need it shaped
around your operation?

Every engagement can also be built to your own scope. We start from the same core platform and add the custom features defined during discovery and agreed with you before any work begins — so you get what your environment actually needs, on the same terms as the packaged build.

From $10,000

Custom engagements start at $10,000. The final price is agreed against the defined output before any work begins.

Starts with discovery

We map your environment, data and constraints before anything is quoted — no commitment to begin.

Priced against a defined output

The scope is written down and the price agreed before work starts. Never an open-ended hourly engagement.

Same core platform

Custom work extends the same production platform behind the packaged build — not a bespoke rewrite.

Same terms either way

Fixed price, fixed scope, a human gate on every write, and you own all configs, prompts and workflows.

Scope a custom Content Starter engagement →

One workflow.
Running in 3 weeks.

Book a 30-minute scoping call. We identify the highest-value workflow, confirm the tool integrations, and lock in the fixed price before any commitment.