AI Edge — Daily Intelligence
for AI-Forward Leaders
A daily AI-generated market brief, built from your own sources — and, with AI Edge Pro, mapped to exactly what you sell.
Not a demo — we run it on ourselves every morning. AI Edge is the same system Westridge runs on itself, every day, to prioritize its own prospect outreach. Every story you receive has already been used to help decide who we call next.
What lands in your inbox,
every morning.
A sample brief — illustrative content, not a real event — showing the difference AI Edge Pro's portfolio mapping makes.
Item 1 is what every subscriber sees. The mapping box under Item 2 is what AI Edge Pro adds — every item, not just one.
A five-minute morning read instead of an hour scanning industry news for what actually matters to your business.
The same system Westridge runs on itself to prioritize outreach — market-moving news, filtered down to what’s worth a call, not a generic digest.
AI Edge builds your brief from the sources that actually cover your space. AI Edge Pro adds your own catalog so each story is mapped to what you sell.
Five steps.
Every morning.
- →A regional operator gets a daily digest built only from the trade press, competitor newsrooms, and regulator feeds that matter in their market.
- →An AI Edge Pro subscriber sees a competitor’s new feature announcement mapped directly against their own catalog the next morning — what happened, why it matters, the angle to use on the next call.
- →A team outgrows AI Edge’s market-only view, adds their catalog, and upgrades to Pro for a $300 setup difference.
Built from your sources.
Mapped to what you sell, when it matters.
Your industry, your sources. We build your brief from the RSS feeds that matter to you — trade press, competitor newsrooms, regulator feeds — and deliver a daily digest of what moved in your space.
- ✓Up to 15 customer-supplied RSS feeds
- ✓Scales in blocks of 15 feeds — +$100/mo per additional block
- ✓Annual: $990/yr — two months free (+$1,000/yr per additional block)
- ✓Daily email
- ✓One-time configuration and calibration
Everything in AI Edge, plus your product and service catalog seeded into the engine. Each brief item is mapped against your portfolio: what happened, why it’s relevant to what you sell, and the angle to act on it.
- ✓Up to 15 customer-supplied RSS feeds
- ✓Scales in blocks of 15 feeds — +$200/mo per additional block
- ✓Annual: $1,990/yr — two months free (+$2,000/yr per additional block)
- ✓Portfolio-aware relevance mapping
- ✓Suggested angles per item
- ✓Setup difference of $300 when upgrading from AI Edge
Daily delivery on both tiers. Each tier includes up to 15 customer-supplied RSS feeds and scales in blocks of 15 beyond that: AI Edge adds $100/mo per block, AI Edge Pro adds $200/mo per block. AI Edge Pro catalog updates accepted quarterly at no charge; structural re-tuning beyond that is scoped separately.
What we need
from you.
Two tiers, two inputs. AI Edge Pro needs one more thing from you than AI Edge does — everything else about activation is identical.
- 1.Your source list — publicly accessible RSS feeds (publications, competitor newsrooms, regulatory sources), in blocks of 15. Paywalled or authenticated sources are custom scope, quoted separately.
- 2.A named contact for a 30-minute configuration call.
- 3.Delivery email address(es) or distribution list.
Everything AI Edge needs, plus:
- 4.Your product/service catalog — a one-page description per offering is sufficient.
Ingest and validate your feeds, build your dedicated index, tune relevance thresholds, run a 3-day calibration, then go live. Typical activation: under one week.
AI Edge reads the market: it maps industry movement to interest and relevance — the market is moving in a space you care about, mapped to what you offer. Sales Signal reads your accounts: it monitors the specific firms you're targeting and turns live events at those firms — a leadership change, a filing, an announcement — into a brief that starts a sales conversation. Market lens, then account lens. Most teams graduate from one to the other.
Want intelligence on your specific target accounts, not just the market?
See Sales Signal →Need it shaped
around your operation?
Every engagement can also be built to your own scope. We start from the same core platform and add the custom features defined during discovery and agreed with you before any work begins — so you get what your environment actually needs, on the same terms as the packaged build.
Custom engagements start at $10,000. The final price is agreed against the defined output before any work begins.
We map your environment, data and constraints before anything is quoted — no commitment to begin.
The scope is written down and the price agreed before work starts. Never an open-ended hourly engagement.
Custom work extends the same production platform behind the packaged build — not a bespoke rewrite.
Fixed price, fixed scope, a human gate on every write, and you own all configs, prompts and workflows.
Start your morning
already briefed.
Book a scoping call — we'll confirm your sources, scope AI Edge or AI Edge Pro, and get you live within a week.