westridge.io
AI Edge · Daily Market Intelligence

AI Edge — Daily Intelligence
for AI-Forward Leaders

A daily AI-generated market brief, built from your own sources — and, with AI Edge Pro, mapped to exactly what you sell.

Daily
Delivered every morning
$99/mo
AI Edge
$199/mo
AI Edge Pro
Not a demo

Not a demo — we run it on ourselves every morning. AI Edge is the same system Westridge runs on itself, every day, to prioritize its own prospect outreach. Every story you receive has already been used to help decide who we call next.

See it before you buy it

What lands in your inbox,
every morning.

A sample brief — illustrative content, not a real event — showing the difference AI Edge Pro's portfolio mapping makes.

AE
Your AI Edge Brief — Tuesday, July 14
Sample
Item 1 · Market
Mid-market CRM platform ships native AI lead-scoring

A widely-used CRM in the SMB segment shipped built-in AI lead scoring this week — a signal that “AI-native” is becoming a baseline expectation, not a differentiator, in adjacent tooling categories.

Item 2 · Regulatory
State regulator proposes longer record-retention window for advisors

Draft rule would extend required retention of client communications — a compliance lift most firms haven't budgeted for.

AI Edge Pro — mapped to what you sell

Your offering: Knowledge Engine (compliance-safe document retention & retrieval). The angle: firms affected by this rule need a queryable, audit-trail-ready archive before it takes effect — a timely opening for a Knowledge Engine conversation.

Item 1 is what every subscriber sees. The mapping box under Item 2 is what AI Edge Pro adds — every item, not just one.

Who it's for
Operators and founders

A five-minute morning read instead of an hour scanning industry news for what actually matters to your business.

Sales & BD teams

The same system Westridge runs on itself to prioritize outreach — market-moving news, filtered down to what’s worth a call, not a generic digest.

Teams tracking a specific industry

AI Edge builds your brief from the sources that actually cover your space. AI Edge Pro adds your own catalog so each story is mapped to what you sell.

How it's built

Five steps.
Every morning.

01 · Ingest
Your RSS feeds — trade press, competitor newsrooms, regulator feeds — pulled daily.
02 · Filter
Claude selects the handful of stories that actually matter — not everything that happened.
03 · Map
AI Edge Pro only: retrieval-based matching against your product/service catalog — what happened, why it's relevant, the angle to act on it.
04 · Synthesize
A why-this-matters analysis, written in an analyst voice, not a press-release summary.
05 · Review
Human-reviewed, always — nothing ships to your inbox unchecked.
Typical use cases
  • A regional operator gets a daily digest built only from the trade press, competitor newsrooms, and regulator feeds that matter in their market.
  • An AI Edge Pro subscriber sees a competitor’s new feature announcement mapped directly against their own catalog the next morning — what happened, why it matters, the angle to use on the next call.
  • A team outgrows AI Edge’s market-only view, adds their catalog, and upgrades to Pro for a $300 setup difference.
Pricing

Built from your sources.
Mapped to what you sell, when it matters.

AI Edge
$99
/mo + $200 one-time setup

Your industry, your sources. We build your brief from the RSS feeds that matter to you — trade press, competitor newsrooms, regulator feeds — and deliver a daily digest of what moved in your space.

  • Up to 15 customer-supplied RSS feeds
  • Daily email
  • One-time configuration and calibration
Request setup
AI Edge Pro
$199
/mo + $500 one-time setup

Everything in AI Edge, plus your product and service catalog seeded into the engine. Each brief item is mapped against your portfolio: what happened, why it’s relevant to what you sell, and the angle to act on it.

  • Portfolio-aware relevance mapping
  • Suggested angles per item
  • Setup difference of $300 when upgrading from AI Edge
Request setup

Daily delivery on both tiers. Feed cap of 15 sources — more is custom scope. AI Edge Pro catalog updates accepted quarterly at no charge; structural re-tuning beyond that is scoped separately.

Activation

What we need
from you.

Two tiers, two inputs. AI Edge Pro needs one more thing from you than AI Edge does — everything else about activation is identical.

AI Edge — what we need
  1. 1.Your source list — up to 15 publicly accessible RSS feeds (publications, competitor newsrooms, regulatory sources). Paywalled or authenticated sources are custom scope, quoted separately.
  2. 2.A named contact for a 30-minute configuration call.
  3. 3.Delivery email address(es) or distribution list.
AI Edge Pro — what we additionally need

Everything AI Edge needs, plus:

  1. 4.Your product/service catalog — a one-page description per offering is sufficient.
What we do (same for both tiers)

Ingest and validate your feeds, build your dedicated index, tune relevance thresholds, run a 3-day calibration, then go live. Typical activation: under one week.

AI Edge vs. Sales Signal

AI Edge reads the market: it maps industry movement to interest and relevance — the market is moving in a space you care about, mapped to what you offer. Sales Signal reads your accounts: it monitors the specific firms you're targeting and turns live events at those firms — a leadership change, a filing, an announcement — into a brief that starts a sales conversation. Market lens, then account lens. Most teams graduate from one to the other.

Want intelligence on your specific target accounts, not just the market?

See Sales Signal →

Start your morning
already briefed.

Book a scoping call — we'll confirm your sources, scope AI Edge or AI Edge Pro, and get you live within a week.